Blogging About Blogging

How to kill your blog.

Author: admin
August 6, 2007
Category: Do'in It

A few months ago, my friend Julie, who usually fills her thought-provoking blog with her spiritual journeys, cultural revelations, and life-savoring moments, was having a very busy season and noticed the resulting effects on her traffic. What it led to was a little burst of sarcastic humor, and like the best of sarcasm, it was funny because of how close to the truth it actually sat.

How To Kill Your Blog In Six Easy Steps:

1. Don’t post

2. Don’t post anything worth reading when you do post

3. Post about your family

4. Post about not blogging

5. Post about sports

6. Make your posts so short, they can be skimmed.

Yep… if you do all that, I promise you’ll not have to blog ever again.

Now, numbers 3 & 5 are of course debatable… there are plenty of scenarios where blogging about family or sports is contextual, relevant, and helpful. But in Julie’s case, the family and the sports is the occasional spice on the entree… making it the beef will not fly and she knows that. It’s true for most business blogs and niche blogs….most of your content MUST be relevant, helpful, contextual, and consistently there. Never take the traffic for granted, never disrespect their time or their intelligence and a healthy blog you’ll make.

And the best lesson? Busy seasons happen. When they do, don’t forget your sense of humor. Tomorrow is always another day.

Tia Graham, blogsultant, builds, manages, and empowers business blogs that can help you generate income, improve publicity, and interact with your audience. See bloggingwithflair.com for more information.

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